Kimberley Mathews

  • Kimberley Mathews

JOB: District Communications and Media Manager (Counties Manukau District), New Zealand Police

QUALIFICATIONS: Bachelor of Communication (Event Management) and Bachelor of Communication (Public Relations) 

"I knew I wanted to work with the media but didn't know where to start. The communications industry offers such a variety of careers and Unitec provides an opportunity to specialise in your chosen area. It’s a unique learning environment - I enjoyed getting to know my lecturers and felt they were really invested in my personal success. It’s important to take all opportunities that come your way. The communications industry is hugely contacts-driven and you never know how the next person you meet may be able to help your career.

At the Police I am involved in aspects of policing and see all sides of the community. Everyday I see crimes solved thanks to a public tip-off following a newspaper article or Facebook post. District Communications Manager is a demanding role, particularly in this Police District and there's a lot of demand for stories even when there is no major crime. I also produce the District's internal communications, which includes a quarterly magazine and managing all internal messaging.

I feel proud of the position I am in today and the path that I have followed since Unitec. A professional communications qualification is essential in today's job market and I wouldn't expect to see anyone entering the communications industry without one. I've been able to work with some of the biggest brands in the world including Google, YouTube, Coca-Cola, Cadbury and TipTop, all of which were interesting and taught me a lot. Working for the Police is hugely satisfying and I'm proud to tell people what we represent.

Next I want to upskill in the areas of crisis communication, issues management and event planning.  It’s a role in which no two days are the same and I'm always looking forward to seeing what tomorrow brings."