- 15 (0.125 EFTS)
- To enable students to develop a broad understanding of the major concepts of story and storytelling and their importance to society, to brand, to business, to design, to performance and to communication. This course introduces students to the broader concept of story via the development and modification of their own story concepts.
- Pre-requisites / Co-requisites:
- Students must be admitted to the Bachelor of Creative Enterprise programme to enrol in this course.
- Topics include:
Topics may include, but are not limited to
Narrative, Semiotics--Story & Meaning, Editing, Criticality--Critically presenting strategies, Critical Theory, Exploration and reflection, Introduction to pakiwaitara, korero tuku iho, purakau
Communication - persuasive writing/persuasive speech, Blogs and portfolios, Understanding audience/customer/viewer, Psychology of Story, Gestalt theory, Semantics, Affordances, Brain Theory, Pattern Recognition, Visual literacy, Composition,
Sociology of Story-- Reception Theory, Critical Theory.. Introduction to history and theory of cultural production in Aotearoa Introduction to history and narrative and content creation in Aotearoa, such as Modernism and Post-modernism.
Matauranga Maori Introduction to the theory of creativity, creative pedagogy in education and assessment Introduction to creative paradigms from Western and Non-Western perspectives
How to read visual language
Introduction to genre, aesthetics and formal analysis Research Skills; the development of cognitive skills in
analysis, research, writing, describing, evaluating, discussion and critique.
Academic study skills; referencing, awareness and use of the library and other resources useful in collating information, gathering, experimentation, accessing digital databases, critical evaluation of information, etc.
Professional attitude and awareness of personal management, ie, time management, completion of work to full potential, personal responsibility in fulfilling expectations.
- Choose your class for this course from the option(s) below. You will need to attend all the sessions in that class to complete the course. Where more than one class number is shown, choose one of them and attend all sessions within that class number. (Note: If a class is held in different locations at the same time, you only need to attend all the sessions in one of the locations.)
- There are no classes on public holidays.
You need to attend all sessions of this class as listed below.
|From – To||Session||Day||Time||Campus (Room)|
|27 Feb 18 - 10 Apr 18||Studio||Tuesday||09:30 - 12:30||Mt Albert (076-1035)|
|1 May 18 - 26 Jun 18||Studio||Tuesday||09:30 - 12:30||Mt Albert (076-1035)|
Class: 5022. This timetable is currently unavailable.
- Note: This course is offered as part of Bachelor of Creative Enterprise.