Deborah Rolland

Senior Lecturer
Business Practice
Location: Building 115, Room 3038

Qualifications

BA Auck, PGDipBusAdmin Massey MBS Massey, PGDipTchg Auck., DipProf Ethics (DPE) Auck

Professional memberships


ABC (Association for Business Communication)
NZCA  (New Zealand Communication Association)
CCI (Corporate Communication International Baruch College, CUNY , USA)

Profile

Deborah is a senior lecturer in the Department of Communication Studies delivering postgraduate and undergraduate courses in Strategic Communication, Persuasion and Media Communication. A former member of Unitec's Research Ethics committee, she also delivers guest lectures on Research Ethics

Deborah is also a principal supervisor for postgraduate student theses and dissertation research projects.

Her research publications focus on the influence of and motivation for corporate social responsibility within corporate communication, the impact of ethical value systems on biomaterials development, and always, on-going innovation and enhancement within the pedagogy of student learning.

Supervised thesis projects

Sombounkhanh, Ongkane (2014). Strategic stakeholder communication within international organisation : the case of ASEAN, Laos and the implementation of the ASEAN's strategic plan
Fu, Shenghan (2014). The role of Chinese social media in reputation management : the case of Fonterra
Dhanaraj, Indra (2013). Lecturer's perceptions of intercultural communicative competence and its impact on teaching performance : a case study in a New Zealand higher education institution
Pancic, Natascha (2010). Crisis Communication in theory and practice: Analysis of cultural influence, strategy applicability, and stakeholder relevance in Australia and New Zealand
Sele, Morten (2006). Defining public relations in New Zealand through its history and practice

Publications

Rolland, D. A., & O'Keefe Bazzoni, J. (2015). Within online corporate annual reporting for a globalised world, whose voice is being heard? Australia and New Zealand Communication Association Annual Conference, Queenstown, New Zealand.
http://hdl.handle.net/10652/3924

Rolland, D., and O'Keefe Bazzoni, J. (2014). Global Expectations, Influences and Means for Communicating Integrated Non-Financial Reporting. Annual Corporate Communication International (CCI) Conference, Hong Kong Polytechnic University, Hong Kong.
http://hdl.handle.net/10652/3893

Wake, S., Rolland, D., and Cox, C. (2013). Commitment to Environmental Sustainability in Higher Education. Presented at the 7th World Environmental Education Congress (WEEC), Marrakech, Morocco, 9-14 June.

Rolland, D. A., and O'Keefe Bazzoni, J. (2012). Has Globalization become a significant driver of stakeholder influence on the communication of corporate social responsibility (CSR)? 11th Asia-Pacific Conference of Association for Business Communication, Seoul, March 29-31.

Rolland, D. (2011). Has globalisation influenced the power and the place of stakeholders within corporate social responsibility (CSR)? An exploration of the ethical motivation and organisational commitment to stakeholder relationships within the online communication reporting of CSR. ANZCA Annual Conference , University of Waikato, Hamilton, New Zealand 6-8 July 2011.

Rolland, D., and O'Keefe Bazzoni, J. (2011). Corporate Responsibility, Global Citizenship and Online Stakeholder Communication Management. Annual Conference for Corporate Communication International June 2011, at Baruch College, CUNY New York,USA. Conference Programme.

Rolland, D., and O'Keefe -Bazzoni, J. (2010). Strategic Communication and Corporate Reputation: Communicating CSR Online. Annual Convention, Association for Business Communication, Chicago USA 27 -30 October.

Rolland, D., and O'Keefe-Bazzoni, J. (2009). Greening Coroporate Identity: CSR online coprorate identity reporting. Corporate Communications: an international journal (Vol. 14 3).

Rolland, D., and Bazzoni, J. (2008). Greening corporate identity: The role of persuasion, responsibility and CSR in online identity reporting for a global market place. Genest, C., and Goodman, M. (Eds), Proceedings of the Conference on Corporate Communication 2008.

Nordvang, A., Rolland, D., and Simpson, K. (2008). Organisational change management through effective internal communication. International Journal of Information Systems and Change Management1479-3121 (Vol. 3 3).

Carswell, P., and Rolland, D. (2007). Religion and entrepreneurship in New Zealand. Journal of Enterprising Communities: People and Places in the Global Economy (Vol. 1 (2)).

Killerby, S., Maplesden, F., Jack, M., McDonald, G., and Rolland, D. (2007). Chemical modification of timber decking: Looking to the future. New Zealand Journal of Forestry Science (Vol. 37 (1)).

McDonald, G., Killerby, S., Maplesden, F., and Rolland, D. (2007). Developing a stakeholder analysis to aid bio-based product innovation. Journal of Product and Brand Management (Vol. 16 (6)).

Rolland, D., and O.'Keefe - Bazzoni, J. (2007). The winds of change: Corporate influence and responsibility. Association of Business Communication 72nd Annual Meeting, 'Influences and responsibility: Expanding roles, relationships, requirements', Washington D.C., United States.

Cruickshank, P., and Rolland, D. (2006). Women's judicious use of networking. Murray, G. (ed), Proceedings of the 3rd AGSE International Entrepreneurial Research Exchange 'Regional frontiers of entrepreneurship research'AGSE International Entrepreneurship Research Exchange (Vol. 3 CD Rom).

Cruickshank, P., and Rolland, D. (2006). Entrepreneurial success through networks and social capital: Exploring considerations from GEM research in New Zealand. Journal of Small Business and Entrepreneurship (Vol. 19 January).

McDonald, G., and Rolland, D. (2006). A stakeholder model for emerging technologies. Jonker, J., and de Witte, M. Management models for corporate social responsibility.

O'Keefe Bazzoni, J., & Rolland, D. (2005). Strategic immediacy: An international graduate student collaborative investigation of online organisational and interpersonal communication. Presented to the Association for Business Communication 7th European Convention ' Making an impact', 26-28 May, Copenhagen, Denmark.

O'Keefe Bazzoni, J., & Rolland, D. (2005). Deciphering organisational credibility: An international website analysis collaboration. Presented to the Association for Business Communication 70th Annual Convention 'Business communication professionalism at 70 years: Celebrating the past, living the present, creating the future', 20-22 October, Irvine, California.

Cruickshank, P., & Rolland, D. (2005). Role of communication networks in women's enterprises. Presented to the ANZCA 2005 Conference 'Communication at work', 4-7 July, Christchurch, New Zealand.

Cruickshank, P., & Rolland, D. (2005). The development of social capital through networking gaps. Presented to the 2nd AGSE International Entrepreneurial Research Exchange 'Regional frontiers of entrepreneurship research', 9-11 February, Melbourne.

Cruickshank, P., & Rolland, D. (2005). Entrepreneurial communication networks: Past, present and future. Presented to the Association for Business Communication 70th Annual Convention 'Business communication professionalism at 70 years: Celebrating the past, living the present, creating the future', 20-22 October, Irvine, California.

Rolland, D., & Cruickshank, P. (2004). Entrepreneurs, networks and technology in business communication. Presented to the Association for Business Communication 69th Annual Convention, 27-30 October, Cambridge, MA, USA.

Rolland, D. (2004). Listed referee. Communication Journal of New Zealand: He Kohinga Korero.

McDonald, G. M., Rolland, D., & Perera, K. (2004). Acceptable biomaterials project: Literature review (Report to New Zealand Forest Research Institute Ltd for the Foundation for Research, Science and Technology).

Cruickshank, P., & Rolland, D. (2004). Entrepreneurial success through social relationships and communication networks. Presented to the 4th International Conference of the International Entrepreneurship Forum: Entrepreneurship: Contexts, locales and values, 22-24 September, Paris, France.

Cruickshank, P., & Rolland, D. (2004). Communication networking amongst entrepreneurs. International Journal of Entrepreneurship and Small Business, 1 (3/4), 270-272.

Cruickshank, P., & Rolland, D. (2004). Entrepreneurial success through social relationships and communication networks. In L. M. Gillin, F. La Pira, & J. Yencken (Eds.), Regional Frontiers of Entrepreneurship Research (CD-Rom ed., Vol. 1, pp. 612-631). Melbourne, Australia: Swinburne University of Technology. Paper presented at the First AGSE-Babson Entrepreneurship Research Conference, 23-25 February, Melbourne, Australia.

Carswell, P., & Rolland, D. (2004). The role of religion in entrepreneurship: Participation and perception. In L. M. Gillin, F. La Pira, & J. Yencken (Eds.), Regional Frontiers of Entrepreneurship Research (CD-Rom ed.). Melbourne, Australia: Swinburne University of Technology. Paper presented at the First AGSE-Babson Entrepreneurship Research Conference, 23-25 February, Melbourne, Australia.

Carswell, P., & Rolland, D. (2004). The role of religion in entrepreneurship: Participation and perception. International Journal of Entrepreneurship and Small Business, 1 (3/4), 280-286.

Bazzoni, J., & Rolland, D. (2004). Immediacy matters: Adapting behaviours for on-line effectiveness. Presented to the Association for Business Communication 69th Annual Convention, 27-30 October, Cambridge, MA, USA.

Rolland, D., McAdam, S., & Cruickshank, P. (2003). Exhibiting ourselves: The role of museums in communicating cultural identity in Aotearoa New Zealand. Presented to the 'Between Empires: Communication, Globalisation and Identity' conference, 13 February, Auckland. http://www.aut.ac.nz/research_showcase/research_activity_areas/
communication_research/abstracts/rollabst.shtml

Rolland, D., Cruickshank, P., & McAdam, S. (2003). Communication challenges in a changing world: the role of museums in communicating cultural identity both locally and globally. Presented to the Association for Business Communication 5th European Convention, 28-31 May, Lugano, Switzerland.

Rolland, D. (2003). Member, Editorial Panel. Communication Journal of New Zealand - He Hohinga Korero.

Cruickshank, P., & Rolland, D. (2003). New light on entrepreneurship communication, New Light on Communication (pp. 45-49). Auckland: Auckland University of Technology. Paper presented at the New Zealand Communication Association 15th Annual Conference and Association of Business Communication 4th Asia Pacific Regional Combined Conference, 10-12 December, Auckland.

Rolland, D., & Zhu, Y. (2002). Building business communication scholarship through multifaceted integration of theoretical and practical knowledge. Presented to the ABC European Convention 'Business communication across contexts, cultures, and continents', 23-25 May, Aarhus, Denmark.

Rolland, D. (2002). Success with workplace communication. Presented to the Theatre Managers and Nurse Educators Conference, 18-20 April, Mount Maunganui.

Rolland, D. (2002). Critical pedagogy communicating across international borders. Presented to the Association for Business Communication 67th annual convention 'Crossing boundaries, communicating across national, disciplinary, and other cultural borders', 23-26 October, Cincinnati.

Rolland, D. (2002). Editorial Board. Communication Journal of New Zealand - He Kohinga Korero.

Zhu, Y., & Rolland, D. (2002). Synergy building through integration in business communication. Communication Journal of New Zealand - He Kohinga Korero, 3 (1), 2-10.

Rolland, D. (2001). Editorial Board. Communication Journal of New Zealand (Te Hinga Korero).

Zhu, Y., & Rolland, D. (2001). Challenges of the New Millennium: Can a Knowledge-based Pedagogical Model Work in the Online Delivery of Graduate Courses in Management Communication? Presented to the European Association for Business Communication Conference, 22-25 May, Dresden, Germany.

Zhu, Y., & Rolland, D. (2001). Building Synergy Through Multifaceted Integration of Theoretical and Practical Knowledge in Business Communication. Presented to the 13th Annual Conference of New Zealand Communication Association, 10-12 December, Dunedin.

Rolland, D. (2000). Patterns of Interrelationships Within International Communication: Their Implication for Organisational Communication. Presented to the Association for Business Communication: Europe Regional Annual Conference, 28 May, Antwerp, Belgium.

Rolland, D. (2000). Patterns of Interrelationships Within International Communication: Their Impact on Global Business Communication. In M. Thoreau (Ed.), Proceedings of the NZ Communication Association Annual Conference (pp. 18-20). Auckland: AUT. Paper presented at the conference, December 1999, Taupo.

Zhu, Y., & Rolland, D. (2000). Challenges of the New Millennium: Issues Relating to On-line Flexible Learning in Postgraduate Courses in International Communication. In M. Thoreau (Ed.), The Next Wave . Auckland: AUT. Paper presented at the New Zealand Communication Association 12th National Annual Conference, 4-6 December, Mt Maunganui.

Rolland, D. (1999). International Communication and Information Management Within 21st Century Business Communication. Presented to the Association for Business Communication 64th Annual Convention. 'Cultivating Business Communication for the New Millennium', 3-6 November, Los Angeles, USA.

Rolland, D. (1999). Patterns of Interrelationships - The Impact of International Communication on Business Communication. Presented to the New Zealand Communication Association Annual Conference, 8 December, Taupo.